Capn Design

Crazy Target Ads with Maria Bramford

Like Sippey, I am enjoying these ads. Target made far too many of them, so my favorite is below, this one’s a good starter, and this is one is my second favorite.

Apparently the character is coming back for a second time, first airing in 2009, but I’d never seen it. I guess it’s working for Target.

“She represents the whole notion of Black Friday being a contact sport,” says Dustee Jenkins, VP of communications at Target. “Love her or hate her, she resonates with our guests.”

If I needed reminding, I’d ask you to remind me to not go to Target on Friday.